Leisure Suit. ∗

Friday 27 June, 2008

Looking for inspiration in all the wrong places. Sometimes it’s easier to point towards others’ content, rather than create my own.

It’s cheating — I have to come clean. I need to:

• write everything for me — not just for you.
• write with genuine passion — not with vague abandon.
• stop accepting close enough — it’s right or not at all.
• hold myself accountable to my content — it needs conviction.
• understand my limitations — then work to move beyond them.

Writing great content isn’t easy. It takes passion, energy and faith. Not in the sense of the Good Lord, Mohammed or Vishnu, rather in that I truly understand the fundamentals of the subject I speak of — and a conviction to see it through, no matter the risk.

I’m a geek. I should write about geeky subjects and how and where geeky things have relevance — I have shied away from that topic for fear it will bore. The challenge is to turn that into something people simply cannot wait to read.

You’re not reading this because I am trying to be someone else. You’re reading it because of me. You wouldn’t be here otherwise. It should inspire, challenge or excite. That commitment demands I respect the reader and deliver content worthy of consideration in return.

Thanks for listening.